Get Viral

No matter how you interact with people, you have to be real.  And that's true even in the seemingly impersonal world of social media.  It can be easy to just shoot posts out into the internet ether, without really thinking about your content, or the person receiving it. 

Alberto Perlman, CEO of Zumba (yeah, they've done all right for themselves), gives some super-brief but super-good advice about it in this video: